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16 results- 01
Analytical Study on the YKK Corp Zipper’s Trademark YKK株式會社拉鏈之商標分析研究S. S. Cheng, J. H. Chiao, W. C. Chen — Vol. 27 No. 4 (2020)pp. 203-209Open
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Investigate the Competitiveness of China’s Own High-end Fashion Brand in the International Boutique Market 探討中國自創高端服裝品牌在國際精品市場的競爭力Chien-Ti Lin, Chien-Teng Hsieh — Vol. 27 No. 4 (2020)pp. 259-269
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The Application of Cheongsam Image on Shoes Design 旗袍意象應用於鞋樣設計T. F. Su, M. T. Lin — Vol. 26 No. 1 (2019)pp. 1-7Open
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Fast Fashion with Vending Machine as Research of Marketing 快時尚以自動販賣機做為行銷通路之研究Chien-Teng Hsieh, Ming-Chieg Duh — Vol. 26 No. 1 (2019)pp. 26-33
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Components of Store Design and Procut Display Affecting Purchase Intention 影響消費意願之服飾陳列設計因素Y. C Cheng, C. M Chen — Vol. 26 No. 1 (2019)pp. 44-51Open
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To Explore Whether the Joint Brand of Sports Brands Affect the Purchase of the Factors 探討運動品牌聯名款是否影響購買意願之因素Chien-Teng Hsieh, Qi-Qi Yang — Vol. 25 No. 1 (2018)pp. 7-15
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Natural Dyes and the Sustainable Environment from Invasive PlantsKristen Domingcil, Shu-Hwa Lin — Vol. 24 No. 7 (2017)pp. 406-418
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To Study the Trend of Underwear Pattern through the Fashion Change 從流行趨勢變化探討內衣版型的走向Jui-Min Hsu, Su-Chin Chen — Vol. 24 No. 3 (2017)pp. 151-156
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A Study of Brand Image: Online Apparel Store- OBdesign 網路服飾品牌形象之探討?以「OB嚴選」為例H. S. Lee, C. M. Chen — Vol. 23 No. 6 (2016)pp. 344-353
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Application of Evaluation Grid Method and Quantification Type I to Attractiveness of for Uniform Design 應用評價構造法與數量化I類於制服設計之魅力研究Chun-hui Juan, Chia-hsu Lin — Vol. 23 No. 3 (2016)pp. 165-170
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A Discuss of the Fashion Trend of Women's Apparel in Transformation of Retail in the Future 流行女裝在百貨業通路轉型之未來趨勢探討Chien-Teng Hsieh, Jie-Yun Zheng — Vol. 21 No. 3 (2014)pp. 176
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Study of Evaluation Factors on Internet Brands of Cheap and Fashion 影響網路平價時尚品牌評價因素之研究W. J. Huang, H. W. Yu, S. F. Luo, L. L. Zhuang — Vol. 21 No. 2 (2014)pp. 91
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Strategies of Strengthen Customer Communication and Transfer Brand Image - A Company as an Example 加強顧客溝通與品牌形象傳遞之策略探討–以A品牌羽絨成衣公司為例C. H. Chen, Chi-Jen Wu, C. H. Tung, C. C. Hsu — Vol. 21 No. 1 (2014)pp. 18
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Development Taiwan and comparison of Uniqlo and Zara Clothing Brand with Lativ in Taiwan 台灣自創品牌Lativ以及Uniqlo、Zara服飾的比較與發展J. L. Chen, W. L. Yang — Vol. 20 No. 1 (2013)pp. 1
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Consumers on the Marketing Strategies of Taiwan's Fashion 消費者對台灣服飾品牌行銷策略之探討M. S. Yang, H. S. Hong — Vol. 20 No. 1 (2013)pp. 40
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The Evaluation and Purchase Intention of Taiwan Customer to Taiwan Textile Product 台灣消費者對MIT紡織品的印象、產品評價及購買意願之影響L. C. Liu, W. H. Yang, C. C. Lai — Vol. 18 No. 1 (2011)pp. 75